LeaseTracker

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Overview
Roadmap Phases & launch gates Budget Runway & expenditure Risks & Decisions Decisions & mitigations Documentation Pitch deck & media kit Competitors Market scan & moat
Current Design Interactive app mockup App Development iOS & Android builds Milestones Sprint progress & gates Quality Telemetry & benchmarks Project Tools Stack & utilities
Progress Updates Weekly briefings & logs Feedback Discussions & suggestions
LeaseTracker Navigation
📊 Overview ›
Strategy Executive & Strategy 5
Roadmap Phases & launch gates
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Budget Runway & expenditure
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Risks & Decisions Decisions & mitigations
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Documentation Pitch deck & media kit
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Competitors Market scan & moat
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Product Product & Engineering 5
Current Design Interactive app mockup
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App Development iOS & Android builds
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Milestones Sprint progress & gates
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Quality Telemetry & benchmarks
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Project Tools Stack & utilities
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Shared Updates & Feedback 2
Progress Updates Weekly briefings & logs
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Feedback Discussions & suggestions
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LeaseTracker

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Overall progress

Combined across roadmap phases, milestones, and app modules
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Build completion—
Roadmap phases—
Milestones—

Test LeaseTracker on your phone (iOS & Android)

Install the app directly on your or Knute's phone to test contract setup, Vegvesen lookup, odometer readings, and alerts.

Open iPhone / iOS App Download Android APK iOS Xcode Project (.zip) Android Release Notes
iPhone (iOS):

Tap "Open iPhone / iOS App" in Safari on your iPhone, then tap Share → "Add to Home Screen" ("Legg til på Hjem-skjerm") to install it as a full-screen iOS app. Developers can also install the native SwiftUI build via Xcode (.zip).

Android (8.0+):

Tap "Download Android APK" on your Android phone, open Leasetracker-demo.apk, and tap Install (allow "Install unknown apps" if Android asks).

Current design

The latest status screen, in daylight and dark. Tap through Oversikt, Avlesning, Historikk and Avtale. The numbers are the sample lease.

Open iPhone / iOS App Download Android APK Open full screen

Roadmap to Launch

Every phase from the first idea to a fully developed public release. Each phase ends at a gate: the criteria that must be met before the next phase begins.

Phase 1 Competitor Scan & Turnover Intelligence

Live benchmark of 13 car-lease apps across OS platforms, general mileage giants (MileIQ), and Norwegian corporate telematics incumbents (ABAX, Autogear) showing user base, turnover, and market opportunities.

Markdown report Raw JSON

1. Direct Car-Lease Mileage Apps (13 Tracked Apps)

App OS / Platform User Base (Est. Downloads / MAU) Monetization & Est. Turnover Store ID NO Store Rating Key Claim / Strategic Gap
Leastimator iOS Only ~10,000 dl · ~1,500 MAU Freemium ($0.99/mo or $4.99 Pro) · ~$5,000 USD/yr (~55k NOK) 1228501014 Yes 4.2 ★ (50) Over/under gauge; Tesla Fleet API in Pro; US/miles focus, no NO/NOK
LeaseMiles - Mileage Tracker iOS Only ~2,600 dl · ~400 MAU Subscription ($1.99/mo Pro) · ~$2,000 USD/yr (~22k NOK) 6755966889 Yes 4.9 ★ (13) Daily pace, car photo, EV savings analyzer; no camera OCR or dealer channel
Lease Odometer iOS Only ~20,000 dl · ~1,000 MAU Paid App ($0.99 upfront) · ~$2,500 USD/yr (~27k NOK) 796218662 Yes 4.4 ★ (55) Oldest app (2014); static target odometer reading; zero updates since 2021
LEASE Tracker: Mileage Monitor iOS / Android ~1,200 dl · ~300 MAU Freemium with IAP · <$1,000 USD/yr (<11k NOK) 6749189697 Yes 5.0 ★ (1) Manual readings, widgets, planned trips; no NO/NOK, no floating interest rates
Odolim - Lease Mileage Tracker iOS Only ~400 dl · <100 MAU Freemium ($/€) · <$500 USD/yr 6810549144 Yes n/a (0) Allowance vs odometer, park-days advice, contract amendments; no OCR
LeasePace: Car Lease Mileage iOS Only ~500 dl · <100 MAU Free with ads / IAP · <$500 USD/yr 6785332761 Yes n/a (0) Dial photo log, Lease-End Advisor & Mileage Add-On break-even; no NO store focus
PaceLap: Lease Mileage iOS Only ~300 dl · <80 MAU Free · $0 (Unmonetized) 6788120316 Yes n/a (0) Manual pace, trip simulator, end forecast; no connected API or monetization
Other 6 US/iOS Lease Apps iOS Only <1,000 combined dl Ad-supported / Abandoned · <$1,000 USD/yr combined 6738063271… 4 Yes / 2 No 0–5 ratings Lease Mileage Tracker, Lease Mileage, Use your miles, Monitor, Pro, LeasePace US

2. Industry Benchmark: Turnover & Valuation Landscape

Company / App Category Platforms & OS Active User / Fleet Base Pricing Model Turnover / Revenue (Est. Annual) Market Opportunity for LeaseTracker
ABAX AS (Norway / Larvik) OBD-II Hardware · Web ERP · iOS / Android 45,000+ businesses · 200,000+ tracked fleet vehicles 189 – 329 NOK / vehicle / mo 514.1 Million NOK turnover (99.1M NOK profit · 15.5% margin) Dominates corporate fleet/tax logs; strictly blocked by Datatilsynet from private consumer leases.
ECIT Autogear AS (Norway) GPS Dongle · Web Cloud · iOS / Android 15,000+ active subscriptions 149 – 249 NOK / month ~42.0 Million NOK annual turnover Corporate electronic kjørebok; lacks lease contract quota, penalty logic, and EV battery health tools.
MileIQ (Bending Spoons) Cross-Platform (iOS, Android, Web) 1,000,000+ active drivers (10M+ downloads) $13.99/mo or $139.99/yr (~1,500 NOK/yr) ~$35M – $50M USD ARR (~380M – 550M NOK) · Acquired for $233M USD General tax deduction logger; zero car lease allowance pacing, zero residual value protection.
Direct Lease Apps Combined (13 Apps) 92% iOS Only (12 of 13 apps) <15,000 total lifetime downloads (<3,000 MAU) Freemium ($0.99–$1.99/mo or $3.99 IAP) <$50,000 USD ARR (<550k NOK combined) Fragmented indie hobby projects; no Norwegian support, no OCR camera scanner, zero lessor integration.
LeaseTracker (Projected Goal) Cross-Platform (Web PWA, iOS, Android, Cloud) 27,000 active leases (15% of Norway's 180k active private lease pool) B2C Pro (49 kr/mo) + B2B Lessor SLA (19 kr/mo) + Rev-Share 26.4 Million NOK ARR target runway First mover in GDPR-compliant B2B2C EV lease pacing, camera HUD OCR, and lessor risk mitigation.

1. OS Platform Gap (92% iOS Only)

12 out of 13 direct lease apps are iOS-only with zero Android or Web dashboard support. LeaseTracker is built cross-platform (Web PWA, iOS Swift 6, Android, Cloud).

2. The Indie Turnover Floor (<$50k USD)

Current direct lease apps are hobby projects generating under $50,000 USD combined annual turnover. None have marketing, corporate sales, or automated OCR.

3. The 514M NOK Telematics Moat

Norwegian market leader ABAX turns over 514M NOK on corporate fleets, but Datatilsynet and GDPR prohibit invasive GPS hardware on private leasing, leaving the consumer market wide open.

4. The 26.4M NOK B2B2C Addressable Market

With 61,000 new leases/year in Norway (>90% EV), achieving 15% penetration through driver freemium and lessor partnerships (Møller, Santander, DNB) yields a 26.4M NOK ARR recurring revenue engine.

Milestones

Delivery roadmap from discovery to public launch. The red line is today.

App Development

Feature modules grouped by area, with current build state.

Project Tools

The systems the team uses to design, build, test and ship.

Delivery & Quality

Weekly velocity, open defects and automated test coverage.

Budget & Runway

Spend against plan, by category.

Risks & Decisions

What could slow delivery and what is being done about it.

Progress Updates

Dated log of what shipped and what is next.

Comments & Suggestions

Every comment and proposed solution from anywhere on this page lands here. Vote on what matters; the team replies and sets a status.

Documentation & Media Kit

Official investor pitch deck, executive summary PDF, product videos, refined financial models, and corporate branding assets.

Investor & Partner Kit

Direct Deliverables & Asset Downloads

Everything board members, commercial lessors, and angel investors need in one verified place.

📊 Pitch Deck (.pptx) 📄 Summary PDF 📗 Financial Model (.xlsx) 🎨 Vector Brand Kit
📊
PowerPoint Presentation

LeaseTracker Pitch Deck

10-slide high-impact widescreen deck formatted for executive presentations to institutional lessors and venture partners.

• Slide 1–3: Norwegian lease dilemma, 15 000 kr return penalty, B2C mobile solution.
• Slide 4–6: B2B2C lessor gateway, GDPR compliance, 26.4M NOK ARR TAM, offline PWA tech stack.
• Slide 7–10: 20/20 test suites, beta validation, freemium & enterprise unit economics, capitalization & governance table.
47 KB · .pptx Download .pptx
📄
PDF Executive Brief

Executive Summary & Term Sheet

2-page institutional brief outlining core market pain, unit economics, regulatory moat, and immediate incorporation milestones.

• Market Problem: Driver kilometer-shock default risk vs lessor 36-month GDPR data blindness.
• Capitalization Table: Founder sweat equity (38 400 kr @ 400 kr/t · 96h with AI acceleration), angel seed grant (1 900 kr), AS incorporation runway & AI subscriptions (77 779 kr · 118 079 kr total valuation).
• Governance: Executive Chairman & Founder/CTO leadership governance.
6 KB · .pdf Download .pdf
📗
Pro Edition 2.0 · Upgraded Workbook

Leasingkontroll Pro 2026 (.xlsx)

Based on the original Leasingkontroll.xlsx workbook, refined and upgraded with professional formatting, zero-error Excel formulas, and 3 comprehensive functional modules:

Ark 1: Aktiv Leasingkontroll

Sanntids telemetri, tillatt dagskvote, dagsbudsjett, pacing ratio (112%), påkrevde stillstandsdager (14 dager) for å nøytralisere overkjørte km, samt strategisk +5 000 km oppgraderingskalkyle.

Ark 2: Kjørebok & Historikk

Strukturert tidslinje for kilometeravlesninger. Regner ut intervallavstand, snitt per dag, rullende 30-dagers pacingkurver og formålsnotater.

Ark 3: Flåteportefølje (SME)

Bedriftsflåtestyring for flere biler (Audi Q4 e-tron, Polestar 2, Tesla Model Y). Sammenstiller samlet porteføljerisiko og forventet overkjøringsgebyr.

Formatted with Segoe UI, blue input markers, locked formula cells, and currency tags. Download Leasingkontroll-Pro-2026.xlsx (10 KB)

Demonstration & Marketing Videos

High-definition MP4 clips demonstrating app UX, enterprise lessor ROI, and viral social media customer acquisition.

Product Demo · 16 sec

1. App Funksjonalitet

Viser avtaleoppsett, kamera-OCR avlesning på under 2 sekunder, Safe Drive Budget og nøytralisering av stillstandsdager.

162 KB · 1280x720 Download MP4
B2B Enterprise · 16 sec

2. Lessor Business Case

Løser leasingselskapenes GDPR-blindhet (Møller, Santander, DNB) med frivillig sjåførtelemetri og 26.4M kr ARR markedsmulighet.

167 KB · 1280x720 Download MP4
Social Teaser (9:16) · 14 sec

3. Viral Sosiale Medier Teaser

Vertikal teaser for TikTok, Instagram Reels og YouTube Shorts: "Leaser du bil i Norge? Pass deg for 15 000 kr-fellen!".

131 KB · 720x1280 Download MP4

Merkevare & Designsystem

Vektorgrafikk, offisielle logoer, fargepalett og typografiske retningslinjer.

LeaseTracker Logo
Primær Horisontal Logo
For nettsider, presentasjoner og mørke flater.
Last ned SVG
LeaseTracker App Icon
App-ikon (Squircle Badge)
For iOS Hjem-skjerm, Android APK og favicon.
Last ned SVG
LeaseTracker Inverted Logo
Invertert Logo (Lys bakgrunn)
For trykk, brevark, fakturaer og lyse rapporter.
Last ned SVG

Offisiell Fargepalett (Nordic Automotive Telematics)

Obsidian Slate
#0F172A
Primærbakgrunn
Lease Blue
#2563EB
Hovedaksent
Electric Mint
#10B981
I rute / Positiv
Signal Amber
#F59E0B
Buffer / Toleranse
Critical Coral
#EF4444
Gebyrrisiko
Discussion

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